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Sponsorship Sales

More sponsorship revenue, without building a sales team.

We package, price and sell your sponsorship inventory with a personalized approach built around your goals, budget and timeline.

Who it’s for

Built for you if you’re…

  • Junior, collegiate and amateur teams and leagues
  • Tournaments, banquets and event organizers
  • Foundations and community sports programs
  • Brands looking for the right sports property to back

The problem

Most sports organizations know they are leaving sponsorship money on the table. Nobody on staff has the time, the advertiser relationships or the pro-level sales experience to go and get it. Packages end up under-priced, renewals slip, and sponsors never see the value they were promised.

How we do it

Our 5-step process

  1. Step 1: Free consultation

    [PLACEHOLDER – client to confirm] We learn your goals, your audience and what you have to sell, and whether we are the right fit.

  2. Step 2: Inventory & valuation

    [PLACEHOLDER – client to confirm] We audit your assets (signage, digital, naming rights, game nights, hospitality) and price them against the market.

  3. Step 3: Targeted prospecting

    [PLACEHOLDER – client to confirm] We match your audience to advertisers in our local and national network and pitch packages tailored to each one.

  4. Step 4: Close & deliver

    [PLACEHOLDER – client to confirm] We negotiate the deal, then help fulfil it so sponsors get exactly what they paid for.

  5. Step 5: Recap & renew

    [PLACEHOLDER – client to confirm] End-of-season recaps and early renewal conversations keep partners coming back.

What you get

Outcomes

  • Measurable sponsorship revenue growth on your budget and time frame
  • Increased visibility and brand recognition for your property
  • Long-term partnerships instead of one-season deals
  • A personalized approach built around your unique needs

“Any deal Mark does is a win-win scenario.”

“I’ve known Mark for over 25 years, from his early career development as play by play broadcaster and corporate sales magician for the Calgary Hitmen at their start up days to his growth in the Calgary Flames organization up to Senior Director Sponsorship where he led the Flames sponsorship sales and fulfilment teams for all properties under the Calgary Sports and Entertainment Group umbrella. Mark is more than a great sales guy and partnership guru. He is an all-around great guy who works to deliver results for every partner he has signed. Any deal Mark does is a win-win scenario. You’re in great hands with Mark and M3 Sports. He’ll deliver results.”

Brent BarootesPresident & CEO, Partnership Group – Sponsorship Specialists®

Proof

Related work

Western Canada Professional Hockey Scouts Foundation

Building sponsor support for hockey’s first scouts foundation

The WCPHSF is the first Canadian organization dedicated to honouring scouts in any sport. M3’s Mark Stiles serves on its board as Director of Donor and Stakeholder Relations.

  • Events
  • Sponsorship Sales
Read the story

Also from M3 Sports

Let’s talk sponsorship sales.

Book a free, no-obligation consultation. Tell us about your team, league, event or brand and we’ll show you where the opportunities are.

Book a free consultation