Skip to content

Western Canada Professional Hockey Scouts Foundation

Building sponsor support for hockey’s first scouts foundation

The WCPHSF is the first Canadian organization dedicated to honouring scouts in any sport. M3’s Mark Stiles serves on its board as Director of Donor and Stakeholder Relations.

Cover of the 2025 WCPHSF sponsorship proposal, showing signed NHL jerseys at the foundation banquet

The challenge

A new non-profit set up to honour Western Canada’s NHL scouts and fund individuals, charities and communities connected to the game. It needed donors and long-term sponsors to make the Wall of Honour, and its wider mission, sustainable.

Our approach

Mark joined the board to lead donor and stakeholder relations, packaging the annual Wall of Honour banquet, the permanent video display in Okotoks and the foundation’s honourariums into a 2025 sponsorship proposal. [PLACEHOLDER – client to confirm] Add detail on M3’s role in the banquet and sponsor outreach.

The result

The foundation’s startup banquet raised $68,000 to buy the video equipment for the Wall of Honour, which now honours 44 inaugural inductees with 29 more joining in 2025. Its next goal is a long-term title sponsor. [PLACEHOLDER – client to confirm] Confirm M3’s contribution and add sponsor results.

  • Western Canada Professional Hockey Scouts Foundation logo

More of our work

Coach Santa's Mission of Kindness

A holiday sponsorship program for 4,000 young hockey players

Coach Santa’s “Mission of Kindness” is a two-month holiday program for Hockey Calgary’s U7 and U9 teams, built on weekly videos, collectible trading cards and surprise appearances.

  • Sports Consulting
  • Sponsorship Sales
Read the story

Ready to grow your sponsorship revenue?

Book a free, no-obligation consultation. Tell us about your team, league, event or brand and we’ll show you where the opportunities are.

Book a free consultation